SURFING Blog: Get (A) Lost

posted by / Blogs / July 29, 2010

This is the line-up shot. Imagine if your quiver looked something like this...

This is the line-up shot. Imagine if your quiver looked something like this...

We have this impulse to put our hands all over new surfboards, and hold them at odd angles, and say Hmmm, and Ahhhh, and to look contemplative as though we see meaning in the curves. It’s an absurd little dance and we do not resist it.

Last week that impulse drove us to visit Lost Surfboards at their San Clemente warehouse, but to no avail — locked door, empty office. Drat. Yesterday we tried again, and this time the boys were there and were quite good-natured about letting us walk around their workspace, touching their stuff and spouting ignorant dreck about surfboards. Steve, Trevor, Johnny and Andy hung out and answered questions about the newest Lost models and told us funny, unprintable stories about a Hawaiian surf legend.

The warehouse resembles an enormous wine cellar, but with Mayhems in lieu of Merlot. Hundreds of boards are stacked floor to 30-foot ceiling in a trellis, with Post-Its stuck on to indicate each board’s destination: some say “HB” and “NB” (for the Jack’s Surfboards shops in Huntington and Newport); others say “stock” or “blemish/demo;” some carry more recognizable names like CJ Hobgood and Sterling Spencer. Some are shaped for team riders who forgot to pick them up, so there they sit idle. The used board rack (it’s a pile, really) is all trade-ins from Luke Davis, Kolohe Andino, Andrew Doheny, Dean Randazzo, the Hobgoods and many more.

Both of SURFING’s photo editors just got new Scorchers from Lost, and our online editor has four Scorchers, and damn, let’s all get a Scorcher.

Johnny Thunderfoot is probably 6'4''. He's a big teddy bear. Just don't drop in on him.

Johnny Thunderfoot is probably 6'4''. He's a big teddy bear. Just don't drop in.

One of Cory Lopez's new sticks. A 6'0 x 18.38 x 2.18 Whiplash. US Open board of choice? We'll see.

One of Cory Lopez's new sticks. A 6'0 x 18.38 x 2.18 Whiplash. US Open board of choice? We'll see.

Trevor Traut is the man in charge of ordering up your next magic board. Here he is, hard at work.

Trevor Traut is the man in charge of ordering up your next magic board. Here he is, hard at work.

CJ Hobgood trade-ins. Another beauty waiting to be rebirthed.

CJ Hobgood trade-ins. Another beauty waiting to be rebirthed.

...Lost Surfboards have always utilized the latest and greatest in technology. Matt Biolas was one of the first to implement alternative materials and concepts into board design. This board has a dual stringer with regular poly foam. It's called the Sub Scorcher - made for small waves - which make up a majority of our surfs here in Southern California. It's 5'7 x 19 x 2 1/4.

...Lost Surfboards have always utilized the latest and greatest in technology. Matt Biolas was one of the first to implement alternative materials and concepts into board design. This board has a dual stringer with regular poly foam. It's called the Sub Scorcher - made for small waves - which make up a majority of our surfs here in Southern California. It's 5'7 x 19 x 2 1/4.

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22 Responses to “SURFING Blog: Get (A) Lost”

  1. [...] SurfingTheMag.com Tags: Catalyst, Lost, Rockets, sub-scorcher, surfboards, Thunder, warehouse Share this post! [...]

  2. Martin says:

    Please do tell regarding the Hawaiian legend. Was it Buttons? It was Buttons, right?

  3. Eric says:

    Isn’t buttons the new spokesperson for http://kahunacreations.com/ . Urban concrete sweepers.

  4. gorkin says:

    The warehouse resembles an enormous wine cellar, but with Mayhems in lieu of Merlot. Hundreds of boards are stacked floor to 30-foot ceiling in a trellis, with Post-Its stuck on to indicate each board’s destination: some say “HB” and “NB” (for the Jack’s Surfboards shops in Huntington and Newport); others say “stock” or “blemish/demo;” some carry more recognizable names like CJ Hobgood and Sterling Spencer.

    WOW DIDN’T KNOW THAT CJ HOBGOOD AND STERLING SPENCER WERE …LOST SURFBOARD RIDERS ?????????????????????????????????????????

    “some carry more recognizable names like CJ Hobgood and Sterling Spencer.”

    COME ON NOW WITH THIS SHIT , I UNDERSTAND CJ AS A RECOGNIZABLE NAME BUT STERLING IS SOME KID TRYING TO ACT WEIRD SO HE CAN MAKE IT AS A SURFER!!!!!!!!!!!!!!!!!!!!!!!!!

  5. scornuelle says:

    Gorkin flipped out and yelled at our photo editor at Lowers last night over this blog post. Isn’t that something?

  6. twon says:

    ya sterling is a kook. last year at trestles i was there when he aired on to that guy. so lame, he did it on purpose. maybe if he knew how to do a good air he would have cleared him.

  7. Quinn says:

    Did you get a free Scorcher for writing this? Because I’ve seen better-disguised ads during the Super Bowl.

  8. Diego says:

    I have a second Mayhem now, the first was the favorite board ever but broke it in Costa Rica at Terraza. Sooo expensive but worth it, I think….

  9. Eddie Guilbeau says:

    I gotta agree with gorkin… There was no reason to throw out Sterlings name in this article. Just an obvious name drop from someone who works for Surfing magazine. Sterling has nothing to do with lost and should have never been mentioned before names like Wardo, Gorkin, Carlson, Mason, Kolohe and anyone else who actually gets paid to represent lost.

  10. EB&D says:

    Is Eddie Guilbeau retarded or just retarded?

    “some carry more recognizable names like CJ Hobgood and Sterling Spencer”

    This doesn’t take anything away from any Lost riders — IT JUST SAYS WHOSE BOARDS WERE THERE THAT DAY. Learn to read, it’s not fucking hard.

  11. says says:

    Just curious….with Matt’s ardent disrespect of anything coming from China, that sure looks like a hell of alot of boards. Could it be that, perhaps, he uses overseas technology also? Or are we going to get more “hand-shaped” jabber from the most core shaper ever…

  12. James says:

    I wonder the same as the above comment. Biolos uses his Placebo to jump on the pop-out bandwagon and rake in extra $ but out of the other side of his mouth comes all this protectionist nonsense about keeping shaping American. Sounds hypocritical and greedy at best, xenophobic and ignorant at worst…

  13. J.Thunderfoot says:

    All the boards in our warehouse, with the exception of the Placebo / Flexlite brand are made right here in the U.S.A……by illegal immigrants.

  14. scornuelle says:

    All the boards in our warehouse, with the exception of the Placebo / Flexlite brand are made right here in the U.S.A……by illegal immigrants.

    The blog comment response, as perfected by Johnny Thunderfoot.

  15. T. Trout says:

    Johnny is an illegal imagrant from Oklahoma.

  16. says says:

    Well, being a former garmento, made in the USA always seems suspicious to me, especially at that volume. I seem to have seen other warehouses in my region with less than that volume come off the crate before fine sanding…just a thought

  17. says says:

    Disregard that, I suck balls.

  18. says says:

    OOh,ouch! You meant to specify which balls I suck…

  19. lost surfboards crew says:

    funny Gorkin gets his panties in a bunch cause his name isn’t mentioned. they just threw out the first names on the custom orders in the rack. grow up dude. maybe win a 6 star prime or ride some real waves and people will once again notice you. Thanks surfing mag for the article and sorry one of our own had to soil it with his bitter comments.

  20. says says:

    Thanks for the apology, if it was intended to me?! I, personally, wish the industry would grow up and stop pretending like surfboard manufacturing isn’t about design and inventory quality/turnover/shelf space/margin/and sell through. Unfortunately the response from your crew is typical of the past anytime there is a hint of questioning your guys integrity only because of Biolos’ claim of people ruining the industry by making pop outs or whatever other bee is in his bonnet. The facts are the facts. Grubby led with an iron fist. Technology moved nowhere because of it! New technology arrived, had an impact due to the vaccuum that was created because of the lack of technology, and the inability of the individual shaper to repeat himself over and over again. Then with his departure, all of you are left with huge vulnerability to people who can and will take over the industry if this “hard-core” message of we “shape” all our boards ends up being the definitive mantra. Let myself and others respect you for what you all have given to us, which is the reinvention of the fish as a practical surfboard for every surfer. Thanks! Without you or Rusty, I would still be struggling on a 6’2 that doesn’t quite float me. You gave us permission to enjoy surfing again. Just lose the chip, because we are all getting to old to believe the lies of our youth. You’ve arrived, keep progressing, and don’t lie. At some point our image can’t be defined in our forties by still bleaching our hair every summer and listening to old Social Distortion albums…

    PS I don’t suck balls, and it is pretty lame that you said that, now that I thought about it.

  21. SpongeJackBulgePants says:

    I swear to God I will do anything to get one of these boards.

  22. Rob C says:

    Gorkin is a kook. Another ungrateful, spoiled surfer in desperate need of a wake up call.

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